Demand Management and Its Forecast Techniques

Soft Skills
Registration Last Date:
4 December, 2025
Venue:
House#05 (1st Floor), Flat# 1-A, Block # D, Road # 17, Banani, Dhaka -1213

Overview of workshop:

Demand management is one of the critical business processes for boosting revenues. Today, a large number of companies are focusing on developing the tools for this management. Two very important factors, namely customer retention, and company financial performance, largely depend on its management. As a result, the need to adhere to demand management best practices for improving the overall performance of the business for the end-to-end supply chain has increased.

It also provides a solution for all the functions that are affected by the demand management process. But before digging deeper and explaining how to improve your demand management processes, let’s understand the concept of demand management. You can grab this opportunity to understand by attending training, workshops, etc.

In other words, demand forecasting in the supply chain is a process used by organizations to determine potential future requirements of customers. Forecasting means the process of predicting a future event based on historical data. Forecasting figures are usually determined by analyzing historical sales data and trends, being aware of market variations such as new trends, seasonal variations and new products that are brought into the market by potential competitors, all of which can impact consumer demand. For forecasting demand, the inputs are taken from sales and marketing, finance, and production. The final demand forecast is the consensus of all participating managers.

An important issue in forecasting is choosing the most appropriate techniques. Examples of qualitative techniques include expert opinion, market surveys and Delphi method. Quantitative approaches include time series modelling and rely on ‘hard’ information that eliminates most personal bias attributed to qualitative techniques. Virtually every business is based on forecasting. Not all of them are derived from sophisticated methods. However, “Best” educated guesses about the future are more valuable for the purpose of Planning than no forecasts and, hence, no planning.

Please learn relevant elements of “Demand Management and Its Forecast Techniques” and contribute to the organization you work for or own.

Contents of workshop:

DAY–1

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  1. Introduction to program & learning objective
  2. Demand Management: Definitions and Key Concepts
  3. Demand Management in Supply Chain Management
  4. Benefits of Demand Management
  5. Demand Management Questions
  6. Types of Demand
  7. Factors Affecting Demand and Supply
  8. Demand Patterns/Characteristics
  9. Demand Forecasting: Key Concepts
  10. Demand Forecasting Examples and Its Importance
  11. Methods/Ways/Techniques of Demand Forecasting
  12. Quantitative Analysis and Various Forecasting Techniques
  13. “Moving Straight Averages” Technique
  14. “Moving Weighted Averages” Technique
  15. “Moving Exponentially Weighted” Techniques
  16. Impact of Seasonality in Forecasting Demand
  17. Demand Forecasting- Simple and Multiple Linear Regression
  18. Demand Forecasting Process: 3 Phases
  19. Bill of Materials (BOM)
  20. Questions & Answers Session
  21. Learning check
  22. Wrap up of the day

DAY–2

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  1. Material Requirement Planning (MRP)
  2. Distribution Recourse Planning-Time Bucket Matrix
  3. All Forecast Techniques in One Table
  4. Three Phases in the Forecasting Cycle Process
  5. Make-to-Stock, Make-to-Order, Assembled-to-Order
  6. Aggregate Planning and Master Production Schedule
  7. Strategy to Meet Demand: Level, Chase, Mix and Price
  8. Strategy in Respect of Demand and Capacity
  9. Supply Chain Management (SCM): Bullwhip Effect
  10. Causes of Bullwhip Effect
  11. How to Cope Up with Bullwhip Effect
  12. SCM Uncertainty Framework
  13. Sales and Operation Planning (S&OP)
  14. S&OP- Step by Step Process
  15. S&OP- Data Gathering
  16. Inventory Management- Key Concept
  17. Inventory Replenishing System
  18. Calculation of Safety Stock
  19. Case study
  20. Question-answer session
  21. Learning Check
  22. Wrap up of the Session

————————————————–

  • Group Discussion
  • Question & Answers Session
  • List of related book reference
  • Certificate Distribution

Methodology:

Interactive discussion, Brain Storming, Exercise, PowerPoint presentation, Question and Answer session, Debate and Role play.

Note: Seats are limited and will be filled-in on first come first serve basis. Please find the attached file for Registration Form.

7,000.00৳ 

Course Features
Date
5th & 6th December 2025
Time
Day (9:30 AM to 5:00 PM)
No. of Classes/ Sessions
2
Class Schedule
Friday & Saturday
Total Hours
15
Contact
info@ipdpbd.com
01302272564, 01867397323

 Supply Chain Professionals
 Owner of organizations
 Entrepreneurs, Professionals in the Field of Transportation, Logistics and Supply Chain Management, Procurement, Import, Export and Manufacturing.

Arrangement tea, snacks & lunch would be made by the Organizer during the workshop.
Shankar Kumar Roy
Shankar Kumar Roy
Executive Director, Bangladesh Cement Manufacturers Association
Mr. Shankar Kumar Roy is a Corporate Trainer and Management Consultant. He is currently engaged as a Consultant at Bangladesh Cement Manufacturers Association (BCMA), and as a project-wise consultant at KPMG Advisory Services Ltd. He has recently concluded a big consultancy assignment with UNDP. He was employed as an Advisor (Research and Planning) at M.I. Cement Factory Ltd. (Crown Cement) till 30th June 2020. Before joining at Crown Cement Group, he had served at Holcim Cement (Bangladesh) Ltd (Holcim) and its previous organization Hyundai Cement (Bangladesh) Ltd for more than 16 years and lastly he was holding the post of General Manager-Business Development at Holcim. During this long service period at Holcim, he had performed a wide variety of responsibilities, which includes Business Planning, Logistics, Procurement, Supply Chain Management, CSR, Marketing, Communication, ISO Management System, Project Management, Business Risk Management, Environment, Safety, and Business Development etc.

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